Volkswagen Turkey recently uploaded a new album onto their Facebook page. The cool part? The entire album is a flipbook showcasing the Amarok. This relatively simple idea (simple unless you were the graphic designer who had to create all 201 images) was a very clever way of engaging their 158,000+ fans. Since the album was [...]
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The Avengers Screen Early for Facebook Fans
Earlier this month, Disney’s Marvel Studios launched a creative campaign to generate national buzz for the upcoming ‘The Avengers‘ movie. Advanced screenings of the highly anticipated movie would be awarded to the top 10 cities that generated the most likes on the official ‘The Avengers‘ Facebook page. As you can imagine, the campaign went viral, [...]
Save Troy Library
Another example of a creative, simple and viralcampaign. And the best part? It only cost $3500.
Coke’s URL Riddles
Every once in a while, we’ll come across a campaign that is so innovative, we just have to share… Coca-Cola has discovered a new way of engaging its 40+ million fans on Facebook. Recently, their Facebook statuses include fill-in-the-blank riddles that lead to an URL. For example, their latest update reads, “The opposite of a frown, [...]