Because we all love infographics, I’ve added 1 courtesy of Mashable below… Chances are you’ve heard of Pinterest. I mean, it seems like everybody and their mothers are talking about the hottest new social trend since, well Google +. But is this social content curation platform right for you and your business? First off, what [...]
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How Social Media Helped Establish Kate Spade as a Powerful, Global Brand
Just 4 years ago, the future of Kate Spade wasn’t so bright. They had major management turnover and increased competition from other luxury brands. However, since then, they’ve made massive gains in the online realm and have firmly established themselves as a fashion leader on sites like Facebook and Twitter. So, how did they become [...]
Marketing Pipe Dream
Designer Bill Bensley wrote in his book Paradise by Design: If you ever need to think about manpower, cost or time in the process of creative design, then you can never do justice to a project. In our studios, when a project demands it, manpower, cost or time is of no consequence. I think the [...]